Magenta, Traffic and 5-Boro along with a plethora of other rad companies have set off on a tour across the USA that embodies the grassroots aspect of getting out of familiar surroundings and shredding unknown spots whilst also embracing new technology and social media to drive interaction between the skaters and the followers. Add to this a Geocache that involves tons of free product stashed underground in hidden locations. It sounds pretty rad. Check here: http://www.asenseofdirection.org/ or here: http://www.slapmagazine.com for updates.

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Click the image to read Magenta rider Jimmy Lannon’s interview from Sugar Magazine. C.F. Archives > Articles

Visit the Magenta website and get yourself a copy of their first DVD Microcosme. It’s dope!

David Riollier got together with the Minuit crew to film this edit of evening escapades.

I found this artistic short via Leo Valls’ VHS blog. Definitely reminiscent of some early Thomas Campbell footage. Here is the video description:

a visual essay on human isolation through the prism of skateboarding.

featuring street activists leo valls and yoan taillandier (bordeaux, france) ; magenta skateboards owner vivien feil (paris, france) ; evergoing skateboarders nicolas gallo, aymeric nocus, romain scordino & romain badan (blois, france) ; living space master & polar skateboards owner pontus alv and his young recruit little oski (malmö, sweden). visuals and editing by aymeric nocus, 2011.

soundtrack : eric dolphy ‘alone together’, conversations, 1963 ; john & alice coltrane ‘living space’, living space, 1965.